MD Julian Hocking attended PrintWeekLive! in Coventry this month; the first event of its kind for the UK printing industry.
Julian was asked to take part in a panel discussion focusing on achieving success in a rapidly evolving sector.
The inaugural PrintWeekLive! – billed as a show ‘for the industry, by the industry’ – took place at Wasps Arena in Coventry on 7th – 8th March. Organised by PrintWeek, the leading publication for the printing trade, the event was designed as a showcase for technological advances, an arena for sharing best practice, and an opportunity to network and do business.
Over 2,000 people visited the event over two days, where they browsed a show floor featuring brands such as Ricoh, Canon, Heidelberg and Xerox.
We used the event to make sure that we knew and understood the capabilities of the new technology coming onto the market. We are currently looking at investing in some cutting-edge digital finishing equipment, and we made some useful contacts in that area.
It’s crucial that we keep up with rapid changes in printing technology; it’s one of the many reasons that our clients – local, national and international businesses – stick with us.
A conference schedule boasting inspirational speakers covered topics including ‘The Changing Role Of Print In A Multichannel World’ and ‘Blurring The Line Between Digital And Print Marketing’.
Julian reflected: “The talks I attended reinforced my strongly held belief – backed up by talking to our clients – that print is evolving alongside digital, and remains an important part of the marketing mix.”
Julian was asked to take part in the panel discussion ‘Small Is Beautiful’.
All panel members represented companies which have previously won the prestigious title of SME Of The Year at [...]